our logo story

As with everything we do, it was important to us that One Moon's logo be representative of what we stand for. We love the concept of a moon and feather merging, two images that hold such meaningful significance. As a global brand, our ethos embraces the idea that we all sleep under one moon and are therefore all connected on some level. The majesty of the moon and its ever-changing phases is representative of our pieces and their ability to fit in (and stand out) in any situation. We love to honor the Native American traditions of paying homage to Mother Nature and the unity that she brings. The crescent moon in particular is symbolic of female empowerment and strength, something we always hope to embody and emanate. The feather represents freedom, wanderlust, strength, and adventure. Many ancient cultures consider them to be magical talismans that carry with them messages from the divine. As birds soar up near the heavens they bring prayers, wishes, and good luck from the sky down to earth, and their feathers are an extension of this mystical connection. As our logo exemplifies, everything comes full circle. It is a reminder to create community, to connect with nature, to engage in humanitarian efforts, and to always keep our eyes wide open to the magic unfolding within and around us.